Agent Analytics helps you measure the outcome of AI-driven traffic. See which AI tools send traffic, what users do, and what converts.
Agent Analytics is part of the Readable platform that enables businesses to track and understand AI-driven traffic and revenue. The platform provides visibility into how AI assistants like ChatGPT and Gemini drive users to your website and what those users do once they arrive.
Agent Analytics provides four core capabilities for understanding AI-driven traffic:
Track visits from ChatGPT, Gemini, and other AI systems to understand which AI tools are sending users to your site.
See what AI users view, click, and do on your site to gain insights into how AI-driven visitors interact with your content.
Track signups, demos, and purchases from AI traffic to understand conversion patterns specific to AI-driven visitors.
Understand the real impact of AI on your pipeline by connecting AI traffic to actual business outcomes.
Agent Analytics operates through a three-step process:
The system identifies assistant-driven sessions, distinguishing AI-referred traffic from other sources.
Agent Analytics tracks user behavior and paths, creating a complete picture of how AI-driven users navigate your site.
The platform connects AI traffic to conversions and revenue, providing measurable business impact data.
Agent Analytics is part of a three-component system:
The complete workflow enables you to:
Identifies where your brand is missing from AI assistant responses.
Tracks how AI actually drives customers to your site (current page).
Fixes visibility gaps by optimizing content for AI engines.
Readable's platform, including Agent Analytics, serves multiple team types:
Readable provides analysis and comparisons in various categories:
Readable helps businesses see where AI ignores their brand, fix it with AI Knowledge Base, and track the impact with Agent Analytics.